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It’s been on my to-do list for a while: complete Google’s Mobile Sites certification. No, this does not mean I’m expanding Reliable Acorn into a web development company. My hope: that I can better advise my clients reach their customers. Their (your) customers are on mobile devices, after all.
Read MoreAs a small business owner, I know you don’t have much money to spend on marketing. I know this from my experience working with small businesses like yours and from being a small business owner myself. Since our budget is small, taking advantage of cheap SEO services is tempting. We convince ourselves, thinking, “At only […]
Read MoreGoogle’s Manual Search Quality Guidelines document tells their manual review team how to determine the quality of a website. You can think of this as what Google would like their algorithm to become. If you’re doing SEO, you need to pay attention to these guidelines.
Read MoreWhen someone looks for your company, what do they find? Does it make you look good? Does it make people want to work with you?
Read MoreWhenever I coach a client about writing SEO content for their website, I’m hesitant to mention a “keyword”. It seems, when I do, they over-use that phrase.
Read MoreYou must have a mobile-friendly website. The fact is, more people are searching for your business from their phone than from a desktop. This isn’t just for brick-and-mortar, B2C businesses either. More and more B2B searchers are using their phones along the way to purchase. What are you going to do about it?
Read MoreLink building is essential to a successful SEO campaign. No mater how you build links, please remember these principles.
Read MoreIf you understand the history of Google, you know that link building will always be a part of their algorithm.
Read MoreMarketing is effective online, but not every online marketing channel is right for everyone.
Read MoreSome online marketing channels work well together. When you combine your efforts, you’ll get a little more out of each. Time and money are always limited. Combine your efforts to build some efficiency in your marketing efforts.
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